{"id":99432,"date":"2024-07-17T09:13:13","date_gmt":"2024-07-17T19:13:13","guid":{"rendered":"https:\/\/hawaii.carpentermediagroup.com\/midweekpro\/?p=99432"},"modified":"2024-07-16T09:17:20","modified_gmt":"2024-07-16T19:17:20","slug":"jt-ojerio","status":"publish","type":"post","link":"https:\/\/hawaii.carpentermediagroup.com\/midweekpro\/jt-ojerio\/","title":{"rendered":"Accidental Artist"},"content":{"rendered":"<div id=\"attachment_99434\" style=\"width: 810px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/hawaii.carpentermediagroup.com\/midweekpro\/wp-content\/uploads\/sites\/12\/2024\/07\/cover1.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-99434\" src=\"https:\/\/hawaii.carpentermediagroup.com\/midweekpro\/wp-content\/uploads\/sites\/12\/2024\/07\/cover1.jpg\" alt=\"\" width=\"800\" height=\"533\" class=\"size-full wp-image-99434\" srcset=\"https:\/\/hawaii.carpentermediagroup.com\/midweekpro\/wp-content\/uploads\/sites\/12\/2024\/07\/cover1.jpg 800w, https:\/\/hawaii.carpentermediagroup.com\/midweekpro\/wp-content\/uploads\/sites\/12\/2024\/07\/cover1.jpg?resize=450,300 450w, https:\/\/hawaii.carpentermediagroup.com\/midweekpro\/wp-content\/uploads\/sites\/12\/2024\/07\/cover1.jpg?resize=768,512 768w, https:\/\/hawaii.carpentermediagroup.com\/midweekpro\/wp-content\/uploads\/sites\/12\/2024\/07\/cover1.jpg?resize=335,223 335w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><p id=\"caption-attachment-99434\" class=\"wp-caption-text\">Photo by Lawrence Tabudlo<\/p><\/div>\n<p><strong>JT Ojerio has reinvented herself, trading wrestling mats for sketch pads as the founder of Aloha de Mele and Studio Hale.<\/strong><\/p>\n<p>In just four years, JT Ojerio turned herself into a successful artist and entrepreneur. You can find her murals \u2014 a celebration of the local people and places she grew up around \u2014 at Hawai\u2018i Convention Center, in Kalihi-P\u0101lama as part of the Hawai\u2018i Walls festival, in the Hawaiian Airlines flight attendants lounge and at Lanterns Restaurant and Tavern in Wai\u2018anae.<\/p>\n<p>Her greeting cards, prints and accessories \u2014 adorned with vibrant, detailed illustrations of lei, blossoms and messy tita buns (Ojerio\u2019s signature hairstyle) \u2014 are sold at local grocery stores, Bishop Museum and \u2018Iolani Palace, among other places. She\u2019s collaborated with Carissa Moore, Disney, Hurley and ALOHA Collection, to name a few.<\/p>\n<p>Earlier this month, she took off on her first trip to Japan \u2014 to sell her wares at the Hankyu Hawai\u2018i Fair in Osaka.<\/p>\n<p>Her trajectory is all the more impressive because she hadn\u2019t initially set out to be an artist. She only began sketching in 2017, when she was in her mid-20s, and she didn\u2019t take it seriously and post her work to Instagram until three years after that.<\/p>\n<p>You see, before Ojerio had ever sketched a hibiscus, \u2018\u014dlena blossom or lei po\u2018o, she\u2019d been a standout athlete at Punahou School. During her middle school years, she went head-to-head with the boys on the football team.<\/p>\n<p>\u201cI wanted to prove a point,\u201d she says with a laugh. \u201cIt was like, \u2018Boys are soft! Watch me smack them down.\u2019 Also, football players get all the attention and it\u2019s not that hard.\u201d<\/p>\n<p>She backed off after freshman year, though, conceding the point when her teammates hit puberty. But it didn\u2019t keep her away from contact sports \u2014 she just redirected her energy.<\/p>\n<p>In high school, she competed in jiu-jitsu and joined the girls wrestling team, where she came face to face with Ilima-Lei Macfarlane. Although they are friends now, Ojerio says they didn\u2019t get along in high school \u2014 perhaps because both were competitive and neither liked to back down.<\/p>\n<p>Macfarlane went on to become a professional mixed martial artist (she was the inaugural Bellator women\u2019s flyweight world champion) and at the time it seemed like Ojerio\u2019s career path would also involve athletics.<\/p>\n<p>In fact, Ojerio says when she attended her 15-year high school reunion earlier this year, her classmates told her, \u201cWe didn\u2019t know you could draw!\u201d Her response? <\/p>\n<p>\u201cMe either!\u201d<\/p>\n<p>After all, she\u2019d taken just one drawing class at Punahou before leaving the islands to pursue sports-related credentials, eventually earning a master\u2019s degree in exercise physiology and a certificate in pain medicine from University of Chicago.<\/p>\n<p>Like many who go through a personal or professional transformation, Ojerio feels hers was brought on by what seemed, at the time, like an endless series of hardships. <\/p>\n<p>She injured her hip and underwent major surgery. She began experiencing bouts of fatigue, tremors and migraines, and had her breast implants removed. That helped, but it was also one more surgery to recover from. She was homesick on the mainland and moved back to the islands \u2014\u00a0only to lose her job as a fitness practitioner soon after. And then came the COVID-19 pandemic.<\/p>\n<p>Since she was still healing and the country was on lockdown, she took to sketching more frequently. Folks complimented her work, but she didn\u2019t quite believe them because they were her parents, her friends or her husband. \u201cThey\u2019re just being nice,\u201d she told herself.<\/p>\n<p>She even deflected attention onto her dog, a Cavalier King Charles spaniel named Mele, by joking that the pup was the artist. That\u2019s how the name of her business came about \u2014\u00a0she signed her work \u201caloha de Mele,\u201d or \u201caloha from Mele.\u201d<\/p>\n<p>\u201cIt took people who I don\u2019t think actually liked me saying my art was nice,\u201d she admits.<\/p>\n<p>Once she began putting her work out there \u2014 sharing on Instagram, selling at craft fairs and farmers markets \u2014\u00a0she quickly picked up momentum.<\/p>\n<p>She appeared on Talk Story with McKenna Maduli in December 2020.<\/p>\n<p>\u201cThat was when I was like, \u2018OK, I guess I have to actually be an artist now,\u2019\u201d she says. \u201cPeople are expecting it.\u201d<\/p>\n<p>In 2021, she was picked for Mana Up\u2019s sixth cohort. The accelerator program for companies producing Hawai\u2018i-based products helped her expand her business.<\/p>\n<p>Today, Aloha de Mele has a brick-and-mortar workspace on Ala Moana Boulevard and Ojerio also owns and operates Studio Hale, which produces fine-art prints for local artists and organizations. She has two full-time employees \u2014\u00a0a studio manager and a printing manager \u2014\u00a0and recently hired a human resources company to handle payroll and compliance issues.<\/p>\n<p>Her athlete\u2019s mindset helps her on the business side of things.<\/p>\n<p> \u201cI run a tight ship (as far as) making the numbers and reaching goals and all of that,\u201d she says.<\/p>\n<p>But when it comes to being an artist, she admits to having moments of impostor syndrome.<\/p>\n<p>\u201cSometimes, I feel like I\u2019m just good at drawing, I\u2019m not necessarily an artist,\u201d she says. \u201cWhen I hear my peers talk about the deep meaning (to their art) and they\u2019re so eloquent with their description about how their abstract painting came about, I\u2019m like, \u2018Huh. Should I be like that? Should I have that type of magical thinking when really, it\u2019s just me hyper-fixated on someone\u2019s face?\u2019\u201d<\/p>\n<p>Faces, she says, are her favorite thing to draw and the more real-to-life they are, the better. Perhaps that\u2019s a nod to her science background.<\/p>\n<p>\u201cMy art is very literal,\u201d she says. \u201cMy background is in exercise physiology and the body, so I do understand the ratio of body parts and all of that.\u201d<\/p>\n<p>Putting \u201cartist\u201d down on her tax forms has helped alleviate some of her self-doubt and insecurities. It\u2019s clear that art has changed the way she sees the world and given her experiences she would never otherwise have had.<\/p>\n<p>\u201cEven in terms of personality, it\u2019s a totally different crowd that I hang out with now,\u201d she says. \u201cArtists are a bit more chill (than athletes), the way they see things is a lot different. Now, when I go to museums, I actually look at things differently. I feel like I try to understand the piece more, what went into it \u2026 versus, \u2018OK, on to the next.\u2019\u201d<\/p>\n<p>It\u2019s also brought her closer to Native Hawaiian history and culture. Last year, she became one of the first people in decades to view Queen Lili\u2018uokalani\u2019s patchwork quilt at \u2018Iolani Palace without the protective acrylic case. Studio Hale had been given the opportunity to make high-quality prints of this one-of-a-kind piece of Hawaiian history. But first, Ojerio and her team had to take high-resolution photos of it.<\/p>\n<p>\u201cIt was so epic,\u201d Ojerio recalls. \u201cWe prayed beforehand. We made sure all the windows were closed and nobody could sneeze on it or anything like that. The mana in the room was crazy.<\/p>\n<p>\u201cI outsourced a scanning company to come in and we took the acrylic off the top of the quilt. We created a rig over it and took individual photos using a really fancy camera,\u201d she continues. \u201cWe had to change it up so the flashes from the camera were brought down to half as strong so we wouldn\u2019t damage (the quilt).<\/p>\n<p>\u201cIt took all day, like a good six hours, and 12 of us to carry the acrylic off (the quilt) because it was boxed under so tightly. And, of course, the curators were watching us like hawks.\u201d<\/p>\n<p>\u2018Iolani Palace now sells high-resolution images of the queen\u2019s quilt and can use the digital images for educational purposes. It also sells an exclusive line of Aloha de Mele products at its gift store. <\/p>\n<p>As for the future, Ojerio wants to keep growing her businesses and refining her artistic skills. This includes building Studio Hale into a community gathering place for fellow creatives, selling her original drawings and paintings \u2014\u00a0\u201cI\u2019m too attached to them,\u201d she admits \u2014\u00a0and maybe, one day, painting a Hawaiian Airlines plane. <\/p>\n<p>\u201cI would love to do that, if that\u2019s even a thing,\u201d she says. \u201cThat would be iconic.\u201d<\/p>\n<p>To learn more, visit <a href=\"https:\/\/alohademele.com\/\" rel=\"noopener\" target=\"_blank\">alohademele.com<\/a> and <a href=\"https:\/\/studiohale.com\/\" rel=\"noopener\" target=\"_blank\">studiohale.com<\/a>, and follow Ojerio on Instagram (@alohademele).<\/p>\n","protected":false},"excerpt":{"rendered":"<p>JT Ojerio has reinvented herself, trading wrestling mats for sketch pads as the founder of Aloha de Mele and Studio..<\/p>\n","protected":false},"author":78,"featured_media":99433,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[47],"tags":[],"class_list":["post-99432","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cover-story"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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